Sending a newsletter is an old trick in the digital marketing book. However, based on our experience and numerous customer surveys, it is still one of the most powerful marketing tools out there, especially for B2B businesses and if used properly.
- Measure what is of interest to your subscribers
- Increase sales and/or leads
- Increase visitors to your website
- Enhance the profile of your products and company
- Costs much less than direct mail
- Still one of the best marketing tools out there for B2B businesses
Nowadays, newsletters should be personalised based on variables such as previous purchases, age, region, occupation etc., with different content for each target group. This optimises effectiveness and improves reader interaction – leading to more leads and sales. At New Window Marketing we make your newsletters look beautiful whilst also using our knowledge of persuasive techniques to increase the percentage of readers clicking through to your website.
Included in the following marketing packages
+44 (0)207 488 1060
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